18 Feb Episode 45 Making Living Out Of Monochrome Baby Book By Chloe Watts
After having her child Rosie returning to work as a landscape architect was not how Chloe saw her future. She started looking on business ideas and when she could not find a baby book that she really liked she created her own color in monochrome baby book and Blueberry co was created. She worked on her business whilst living in Australia and early on bought her husband into the business and in short three years she has been able to move to her dream location by sea in New Zealand while continuing to work on her e-commerce business from home.
Chloe reflects on how her business took off and how her relationship with her husband has evolved and what happened when she had her second child whilst working on her business. Chloe talks about how customizing her product have set her apart from her competitors and how listening to your customer and what are their pain points have fueled her growth.
-The importance on listening and understanding the pain points of your customer
-How working with your husband changes your relationship with each other
-Differentiating from your competitor to set you apart
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